Now playing at the JWT Lobby
11.19.2008
11.12.2008
Welcome to JWT, Danielle!

Newbie alert! Looks like this year's Christmas party performers just got an extra dancer! Danielle Lim is our newest Art Director who previously worked at BBDO. Get to know her better here.
Why JWT?
Because I hear it's the only agency with a 30 hour work week. And I also want to work among the best.
Apart from work, what keeps you busy?
Building forts, strumming, following the racing line, editing recipes, analyzing Sting's lyrics, filling up my passport, and reminiscing about Zizou.
As a newbie, you are required to perform at our Christmas party. Which song will you sing or dance to?
Hahahaha! Good one!
Kung isasakapelikula ang buhay mo, which actress do you want to portray you?
I'd get Matt Groening to animate, and Michel Gondry to direct. My voice would be played by Feist.
Sinong mas cute na David: Ferrer or Guerrero?
I love how easy these questions are! Of course, Dave.
If ang BBDO may Cemento Bar, ang JWT may Kanto Bar. Tell us your poison of choice!
A merlot will do.
Because I hear it's the only agency with a 30 hour work week. And I also want to work among the best.
Apart from work, what keeps you busy?
Building forts, strumming, following the racing line, editing recipes, analyzing Sting's lyrics, filling up my passport, and reminiscing about Zizou.
As a newbie, you are required to perform at our Christmas party. Which song will you sing or dance to?
Hahahaha! Good one!
Kung isasakapelikula ang buhay mo, which actress do you want to portray you?
I'd get Matt Groening to animate, and Michel Gondry to direct. My voice would be played by Feist.
Sinong mas cute na David: Ferrer or Guerrero?
I love how easy these questions are! Of course, Dave.
If ang BBDO may Cemento Bar, ang JWT may Kanto Bar. Tell us your poison of choice!
A merlot will do.
Realizations by Bob Ong
Thanks to Jay Abola, the Brand Manager of Sunsilk, for this. We had a good laugh and wanted to share this with the rest of you!
To know more about Bob Ong and his books, visit his site.
1. "Kung hindi mo mahal ang isang tao, wag ka nang magpakita ng motibo para mahalin ka nya.."
2. "Huwag mong bitawan ang bagay na hindi mo kayang makitang hawak ng iba."
3. "Huwag mong hawakan kung alam mong bibitawan mo lang."
4. "Huwag na huwag ka hahawak kapag alam mong may hawak ka na."
5. "Parang elevator lang yan eh, bakit mo pagsisiksikan ung sarili mo kung walang pwesto para sayo. Eh meron naman hagdan, ayaw mo lang pansinin."
6. "Kung maghihintay ka nang lalandi sayo, walang mangyayari sa buhay mo.. Dapat lumandi ka din."
7. "Pag may mahal ka at ayaw sayo, hayaan mo. Malay mo sa mga susunod na araw ayaw mo na din sa kanya, naunahan ka lang."
8. "Hiwalayan na kung di ka na masaya. Walang gamot sa tanga kundi pagkukusa."
9. "Pag hindi ka mahal ng mahal mo wag ka magreklamo. Kasi may mga tao rin na di mo mahal pero mahal ka.. Kaya quits lang."
10. "Kung dalawa ang mahal mo, piliin mo yung pangalawa. Kasi hindi ka naman magmamahal ng iba kung mahal mo talaga yung una."
11. "Hindi porke't madalas mong ka-chat, kausap sa telepono, kasama sa mga lakad o ka-text ng wantusawa eh may gusto sayo at magkakatuluyan kayo. Meron lang talagang mga taong sadyang friendly, sweet, flirt, malandi, pa-fall o paasa."
12. "Huwag magmadali sa babae o lalaki. Tatlo, lima, sampung taon, mag-iiba ang pamantayan mo at maiisip mong hindi pala tamang pumili ng kapareha dahil lang maganda o nakakalibog ito. Totoong mas mahalaga ang kalooban ng tao higit sa anuman. Sa paglipas ng panahon, maging ang mga crush ng bayan nagmumukha ding pandesal, maniwala ka."
13. "Minsan kahit ikaw ang nakaschedule, kailangan mo pa rin maghintay, kasi hindi ikaw ang priority."
14. "Mahirap pumapel sa buhay ng tao. Lalo na kung hindi ikaw yung bida sa script na pinili nya."
15. "Alam mo ba kung gaano kalayo ang pagitan ng dalawang tao pag nagtalikuran na sila? Kailangan mong libutin angbuong mundo para lang makaharap ulit ang taong tinalikuran mo."
16. "Mas mabuting mabigo sa paggawa ng isang bagay kesa magtagumpay sa paggawa ng wala"
17. "Hindi lahat ng kaya mong intindihin ay katotohan, at hindi lahat ng hindi mo kayang intindihin ay kasinungalingan"
18. "Kung nagmahal ka ng taong di dapat at nasaktan ka, wag mong sisihin ang puso mo. Tumitibok lng yan para mag-supply ng dugo sa katawan mo. Ngayon, kung magaling ka sa anatomy at ang sisisihin mo naman ay ang hypothalamus mo na kumokontrol ng emotions mo, mali ka pa rin! Bakit? Utang na loob! Wag mong isisi sa body organs mo ang mga sama ng loob mo sa buhay! Tandaan mo: magiging masaya ka lang kung matututo kang tanggapin na hindi ang puso, utak, atay o bituka mo ang may kasalanan sa lahat ng nangyari sayo, kundi IKAW mismo!"
19. "Pakawalan mo yung mga bagay na nakakasakit sa iyo kahit na pinasasaya ka nito. Wag mong hintayin ang araw na sakit na lang ang nararamdaman mo at iniwan ka na ng kasiyahan mo."
20. "Gamitin ang puso para alagaan ang mga taong malalapit sa iyo. Gamitin ang utak para alagaan ang sarili mo."
21. "Ang pag-ibig parang imburnal...nakakata kot mahulog...at kapag nahulog ka, it's either by accident or talagang tanga ka.."
Iced coffee now available!
Looks like our resident barista Ate Tess just discoverd a refreshingly delicious way to serve coffee! Try the new iced macchiatos served in tall, frothy glasses served with shots of either caramel or hazelnut syrup. Trust us, you won't be marching down to Starbucks for that cool caffeine fix anytime soon.
11.08.2008
Happy Birthday, Ivy!
Ivy's birthday may have fallen on a Saturday, but that didn't stop BAT and the rest of the guys at work from celebrating as early as 6:30 pm last Friday at JWT's Kanto Bar! Here's to the first official "gimmick" in the office and of course, to another wonderful year for our lovely celebrant! Cheers!
at sa wakas...bukas na ulit kami!
pao likes the welcome sign (dahil ata may Red Horse)
it's tradition! newbies must spell out J-W-T thru shots!
welcome home, churvils candido!
accounts + creatives come in for the grub!
jojo leonardo in the house!
11.04.2008
11.03.2008
Get struck by the new Kidlat Privilege Card
Has inspiration been taking forever to hit you?
Stop waiting and just get the new Kidlat Privilege Card. With discounts and freebies at special establishments, inspiration will hit you again and again.
Quick log on to http://www.kidlatawards.com/ for details. Or, email Vanne Tomada at 4asp@skyinet.net
Quick log on to http://www.kidlatawards.com/ for details. Or, email Vanne Tomada at 4asp@skyinet.net
11.02.2008
Happy Birthday, Tin!
Quirky cool Tin Arce is the first of only 3 JWT November celebrants! We know how much you love cake and candy so here's to wishing you the sweetest of birthdays!
10.30.2008
10.28.2008
Jos celebrates 100th day in JWT
Last Friday's Town Hall Meeting marked the hundredth day since Jos first stepped on the 7th floor and waltzed inside his glass encased office with big dreams for JWT- and an even bigger desire to make those dreams happen.
Jos touched on several serious and not-so-serious topics like his first JWT impressions, the global financial crisis, who had the best smile and humor in the office, the challenges we face today as an agency and what to expect for 2009.
To serve as a reminder for employees to continue to strive for growth and prosperity, fortune plants were handed out to everyone.
serious faces
remember to water your money ferns once a day!
Girl Trouble by Alan Navarra
Our bad, we forgot to mention that our uber talented Alan Navarra is quite the heart-wrenching novelist with his first ever publication, Girl Trouble--a book about f*&^$#% relationships - or is it relationsh%@?!
Grab a copy of this bestseller at all leading bookstores nationwide for only P250. Autograph signing will take place during office hours only. Yes, you may approach him anytime. And no, don't bring him food.
10.22.2008
Jos gives talk alongside Al Ries
Last October 1, Al Ries, the legendary brand strategist and best-selling author of Positioning: The Battle for your Mind, Focus and The 22 Immutable Laws of Marketing gave a talk on the newest brand strategies at the Brand Strategy Forum in Dusit Thani Hotel in Makati. Al Ries is the architect behind the groundbreaking marketing tool known as positioning -- the concept of replacing a product and its function with a brand name. Remember the last time you Xeroxed something? Or did you photocopy it? When you sneeze, does someone offer you a Kleenex or a tissue?

Sharing the stage was our very own Jos Ortega, who gave a talk on the Yellow Rubber Duck Strategy. Jos discussed insights on how to create memorable brand stories that will keep customers and make them come back for more.

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